Most founders / entrepreneurs think obsessively about where their company is going — the final destination — the exit strategy — the vivid vision,

🐢 Go slow to go fast: “Give me six hours to chop down a tree and I’ll spend the first four sharpening the axe.” 🎬

51.2% of results can come from 0.8% of the inputs / effort 🤯 (80/20 of 80/20 is 64/4. 80/20 of that is 51.2/0.8. And so

Complexity is the enemy of progress. And since most people are addicted to progress, the question is, “How do I eat my customer’s complexity?” If

When building a marketing strategy, I have one slow focus, and one fast focus. Slow = Anything organic. SEO, cold outreach, email, organic Instagram growth,

Today I’m going to show you a simple process to build a Facebook ad campaign for your course that can get 1-10 new students within

“Don’t work to deal with trivia. Work to avoid trivia.” — Richard Koch, Author, 80/20 Principle Your unique ability = simplicity = endless fascination +

“If I had eight hours to chop down a tree, I’d spend the first six sharpening my axe.” – Abraham Lincoln I’m in a men’s